Remember to compare apples to The most-followed individual on the platform is Charli DAmelio, with over 100 million followers. Below are 10 simple tips for getting to 10k Instagram followers without buying your way there! Engagement rate is calculated as the total number of interactions your content receives divided by your total number of followers, multiplied by 100%. by Oscar Ramos PD, Advertising Job Offer : Strategic Account Manager Automotove, Why bounce rate isnt a great engagement standard. She surpassed the previous most-followed account, Loren Gray, on 25 March 2020. No, they are not. , Learn what is considered as good or bad numbers. The most-followed individual on the platform is Charli DAmelio, with over 100 million followers. Just like on any other social network, persistence pays off on TikTok and leads to higher engagement levels. Digital Marketing : Goodbye Black Friday #infographic #Business #BlackFriday #Marketing, Print Advertising : Minuto Po de Acar mini market: Chaplin. https://mention.com/en/blog/instagram-statistics-report/, What Is A Good Engagement Rate For TikTok, https://www.zorraquino.com/en/dictionary/digital-marketing/what-is-the-engagement-metric.html, https://www.rivaliq.com/blog/good-engagement-rate-instagram/, https://mention.com/en/blog/instagram-statistics-report/, What Is The Difference Between Selling And Promotion, Analyze the Influencers Engagement Rates, Analyze the Comments on Influencers Posts, Analyze Influencers Follower Growth Rate, Engage With Your Audience Through Instagram Stories Stickers, Share Valuable Information in Carousel Posts, Let Your Personality Shine Through on Instagram Stories. According to data from Upfluence, for micro influencers (less than 15k followers), an average engagement rate on Instagram would be around 3.86%, while for the same number of followers on TikTok it would be around 17.96%. There is a significant difference in the average engagement rates between platforms, with Instagram and YouTube influencers engagement rates coming in markedly lower Save my name, email, and website in this browser for the next time I comment. Post frequently and at regular times. Advertising Infographics : 10 Content Analytics and Monitoring Tools That Will Save Your Life Creative Advertising : Midalidare Estate Print Advertisement Creative Marketing & Advertising, Advertising Campaign : Nutriboost! Brands typically pay anywhere from $10 per 1,000 followers to $500 for every 1,000 followers depending on your niche and engagement. Heres an example: suppose your TikTok account has received 1000 likes, 200 comments, and 50 shares, and you have 10,000 followers, your engagement rate would be calculated as follows: Engagement Rate = (Total Interactions / Total Followers) x 100 Engagement Rate = (1000 + 200 + 50) / 10,000 x 100 = 12.5% I hope that helps Thus, any TikTok engagement rate higher or equal to 13% is considered a reasonable engagement rate for TikTok influencers. (Compared to Instagram, a good On average, creators with over 500K followers have a higher engagement rate than those with 0K followers but lower ER than creators with 5K followers. You can calculate this either for a single post or overall. There are many ways to calculate engagement rates, but here are the two formulas we like best: ((Number of likes + Number of comments) / Number of Followers) * 100, ((Number of likes + Number of comments + Number of shares) / Number of Followers) * 100. This measure typically shows how people react to a TikTok profiles content. You can now grow on TikTok FASTER with Hootsuite! Contact info { user.has_email ? '' Schedule posts for the best times alongside your other social media channels. Becoming an affiliate and making a commission selling other brands products. What is considered a good engagement rate? To reply to a comment with a video, follow these steps: Want to reply to a comment with a video? Comment on their videos, like their posts and reply to their comments. If you have around 1,000 followers and want to make money, you should look into coupling your Instagram with other marketing channels. #stitch with @nasouin go check out his content btw :) #fyp. Low-quality content In other words, if your Instagram account primarily shares the same content over and over or utilizes content taken from another user without providing proper credit and original captions, its more likely youll see less engagement. Start by understanding the demographics of your viewers: their age, gender and location. Swipe up is the only way to get a direct link from your Instagram to your other web properties. According to Influencer Marketing Hub, TikTok organic engagement rates range from 3% to 9% based on their following. Engagement rate can vary from post to post, making it crucial to measure engagement across multiple posts. Using any social network can be risky, but its possible for kids to safely use the app with adult supervision (and a private account). These highly engaging tools can go a long way in boosting engagement rates on TikTok, and theyre really easy to use. Maybe youve been posting Reels, photos, and Stories but you still find yourself asking, Why is my reach so low on Instagram? or Is Instagram reach down in 2022?. 1. heres how that worked out for us on Instagram, lets creators add question and answer sections, 21% of users feel more connected to brands, Go to the comment section of one of your videos and click on a comment you want to reply to, Click the red video camera icon that shows up on the left. As a creator, your top priority should always be to increase engagement rates. Heres a summary of the TikTok statistics you need to know in 2022: TikTok has 1 billion monthly active users worldwide. Average engagement rates from mega-influencers hover around 0.008% (Twitter), 0.01% (Facebook), 0.7% (Instagram) and 4% (YouTube). Hootsuites own social media team reported an average Instagram engagement rate of 4.59% in 2022 with 177k followers. , Total Session Duration: 1000 minutes (60,000 seconds), Average Session Duration: 1000/100 = 10 minutes (600 seconds). Create UGC that converts with a fully managed platform. She surpassed the previous most-followed account, Loren Gray, on 25 March 2020. (Compared to Instagram, a good engagement is over 3% and it is high over 6%.). Creating and selling a physical or digital product or offering a paid service. Comments are the key. Here are some methods for improving your Tiktok engagements: Create excellent content That may seem obvious, but even in 2021, many creators forget that content remains king. HypeAuditor developed a TikTok Engagement Rate calculator for the influencer marketing specialists to quickly learn the TikTok creators engagement rate. Influencer marketing is still a young industry and so there are issues when it comes to standardisation and regulation. You can also use analytics to see which of your videos are most popular, and what type of content is resonating with your audience. Web5 golden rules to improve engagement on TikTok. If youre not sure how to work out your engagement rate, there are plenty of resources out there to help, such as this blog by Hootsuite. (Compared to Instagram, a good engagement is over 3% and it is high over 6%.). Pricing brackets: What should you charge for brand partnerships? In her spare time, Hannah likes exploring the outdoors with her two dogs, Soup and Salad. Researchers say that TikTok stars could make up to $1M per post. This kind of engagement is not unique to the platform, but securing it will look different than on Instagram or Facebook. You can easily find the corresponding ER directly from our TikTok engagement calculator by providing the influencers account name. Engagement Rate is a percentage that shows how much engagement the TikTokers content received. If you want to grow the views count and TikTok engagement rate, your profile should appear in the For You section. On TikTok, influencers with 15k-50k followers have an average engagement rate of 9.75%, while for influencers with 50k-100k followers this rate drops slightly to In this regard, How many followers do you need to get paid on TikTok? According to Influencer Marketing Hub, TikTok organic engagement rates range from 3% to 9% based on their following. ER numbers show how good the quality of influencers' posts is. TikToks engagement rate by video views records an average of 6.72% Is a 10% engagement rate good? Use our simple TikTok engagement calculator and find ways to boost your performance on the worlds most popular app. In this way, How does Google measure engagement? Who is the birthday girl in the Skyrizi commercial? To earn money directly from TikTok, users must be 18 years or older, meet a baseline of 10,000 followers, and have accrued at least 100,000 video views in the last 30 days. WebA positive rate means the accounts activity is steadily growing, which is a good metric for TikTok creators to have. Click the File tab and select Make a copy. 1,200 likes is out of the question! You have entered an incorrect email address! Pricing brackets: What should you charge for brand partnerships? In fact, studies have shown that engagement on TikTok is 15% stronger than on other platforms. But both CPRP and CPT are important metrics to quantify the effectiveness of the advertisement and for media planners to adjust their cost. According to App Ape, male users only accounted for 39 percent of the video sharing apps user base on the Android platform. Top 10 highest earning stars on Instagram. To go LIVE on TikTok, tap the create icon to access the LIVE screen. That will not only increase engagements. Available now for all users! LinkedIn is helpful because it calculates the engagement rate automatically. Don't love the tool? WebEngagement Rate (ER) is a popular social media metric that helps you measure the effectiveness of influencers' actions and better understand how much of their audience is engaged with their content. In the latest series of the SocialDay Podcast, we interview influencer and agency Co-Founder Beckii Flint and Founder Shannon Walker about the trials and tribulations of influencer marketing, the influencer pay gap, inclusivity in campaigns and more. This is a great way to create highly-relevant content for your followers and increase engagement. TikTok: A minimum of 10,000 subscribers and 93.2 million yearly views. | Stop doing this in Your Tiktok Videos | hit of Posts section. If you need to, feel free to use the information in the report to wow your clients or your team. Replying to comments with video is a fun way to surprise your audience and make them feel seen. The goal of engagement (i.e. You can get paid on Instagram in the following ways: Creating sponsored posts for brands that want to get in front of your audience. It is an app for gay dating so there were concerns with privacy so, in 2020, the owner of Grindr AdvertisingRow.com - Home of online Advertising Inspiration & Ideas, AdvertisingRow.com | Home of Advertising Professionals, Advertising news, Infographics, Job offers. Well, the app prides itself on promoting authenticity, joy, and unique experiences for its user base. These are also great for reaction videos, imitation videos and skits. To earn money directly from TikTok, users must be 18 years or older, meet a baseline of 10,000 followers, and have accrued at least 100,000 video views in the last 30 days. Infographic : Using Cognitive Functions To Unlock the ENFP Personality Types Unique Gifts . How is it calculated The numerator consists of a sum total of the number of likes, shares and comments that a particular type of content has received divided by the number of followers the TikToker has. As we have already seen, the engagement rate of TikTok influencers decreased in 2021. In less than 18 months, the number of US adult TikTok users grew 5.5 times. Once they reach that threshold, they can apply for TikToks Creator Fund through the app. If your posts continuously have a lower than 2% engagement rate, chances are your follower base is not particularly active and your followers arent engaged with your content. From a single dashboard, you can schedule and publish posts for the best times, engage your audience, and measure performance. This information can help you to create new, unique content that you know your audience will love. Web410 Likes, 30 Comments. , Tip 2: Track the path to e-commerce purchases. TikTok users demonstrate a notoriously high level of engagement, it ranges from 3% to 9%. https://www.rivaliq.com/blog/good-engagement-rate-instagram/ Youre trying to positively influence the recipient. Step 3: Enter the keywords TikTok Followers in the search box. measures the amount of interaction social content earns relative to reach or other audience figures, and includes things like reactions, comments and shares. It is an app for gay dating so there were concerns with privacy so, in 2020, the owner of Grindr AdvertisingRow.com - Home of online Advertising Inspiration & Ideas, AdvertisingRow.com | Home of Advertising Professionals, Advertising news, Infographics, Job offers. While engagement and views are different, they are also greatly correlated. Follower Engagement Rate: According to Adage, Get expert social media advice delivered straight to your inbox. If you want to go LIVE on TikTok, you have to be 16 years old or older and have more than 1,000 followers. Consistency. If you want to calculate engagement rates across multiple posts, add the total number of posts into the No. Creating and selling a physical or digital product, or offering a paid service. , Accept That Your Content Wont Be What Everyone Likes. For kids age 13 to 15, accounts are private by default; only friends can comment on videos, and other users cant duet (explained below) with your videos. Above 1% engagement rate is good; 0.5%-0.99% is average; and below 0.5% engagement likely means that you need to realign your messages to that of your 2. We cover: The categories of influencer based on number of followers. Collaborate with other influential individuals Cannot recall any TikTok influencers? Like with all of your analytics, its important to keep track of your stats, and that There are many factors that can affect your TikTok engagement rates, so its important to experiment with different content and see what works best for you. Consequently Does TikTok pay money? If you want to calculate engagement rates on a single post, simply add 1 to the No. Like and comment on their posts, reply to comments and DMs, and follow accounts that you like and relate to. No longer can you get away with influencers that have a large number of fake followers. Brand recall, video view rates (being watched for longer) and engagement are all positively impacted by TikTok-specific branded content in partnership with creators. According to Influencer Marketing Hub, TikTok organic engagement rates range from 3% to 9% based on their following. It could be a one-time mention in the Influencer video or a series of videos on a relevant topic to both your followers and theirs. We'll never share your email with anyone else. Or, you could post an Instagram story with call-to-action encouraging followers to engage with your Tiktok for "behind-the-scenes" content. If you put off the wedding planning for as long as a year, nobody will judge you. Thus, if you get advertise to 30% of the target market and give them 4 exposures, you would have 120 GRP. In this way, What is a good TikTok engagement rate? The Stitch feature allows you to add part of someone elses video to yours. As is the case with all platforms, the greater the number of followers an influencer has, the lower the engagement rate is expected and accepted to go. According to Influencer Marketing Hub, TikTok organic engagement rates range from 3% to 9% based on their following. 27 Feb 2023 23:22:23 An additional 61% like it when brands participate in a trend. Above 1% engagement rate is good; 0.5%-0.99% is average; and below 0.5% engagement likely means that you need to realign your messages to that of your audiences expectations and in the process attract more compelling and engaging messages from your community members. The only way to increase post views and subsequently post engagements is to publish videos people want to watch. Luckily, TikTok is thriving with daily active users, engaged consumers, and creative content. And also watch this video on how to use TikTok engagement to grow on the platform: Bonus: Use our free TikTok engagement rate calculator to find out your engagement rate 4 ways fast. TikTok ad revenue depends on several factors, such as: TikTok Influencer Engagement Rate combines the number of likes, comments, and shares, divided by the number of views. WebIn the US makeup is the most engaging category, with a total average engagement rate (ER) of 1.95% across all platforms. TikTok video from lo silver (@lo_silver): "low views, engagement and retention rate? The average engagement rate on TikTok is approximately 18%. In general, your impressions will always be higher than your reach. Analyze TikTok influencers: follower count,engagement rate, views, popular content and more. It varies from one network to the next, as well as between industries. In March 2021, TikTok released a feature that lets creators add question and answer sections to their profiles. The more you post, the higher your chances of going viral and reaching the masses. a good engagement rate is between 1% to 5%, Between 1% and 3.5% = average/good engagement rate. In Google Analytics 4, engagement rate is the ratio, represented as a percentage, of your engaged sessions to your total sessions. You can see examples of these chains by searching for #DuetChain on TikTok. Alamat email Anda tidak akan dipublikasikan. (Compared to Instagram, a good engagement is over 3% and it is high over 6%.). Their 16-page report details their findings and features insights from brands andindustry experts. 2. Consequently Does TikTok pay money? Once questions are posted, the creator can reply to them with a video. It can be positive or negative. TikToks engagement rate by video views records an average of 6.72%. Either way, you can use our TikTok calculator to know specific engagement rates from a particular influencer. However, like most social media networks you can calculate your individual TikTok engagement with the following formula: [(Number of hearts + number of comments)/number of followers] x100. Becoming an affiliate and making a commission selling other brands products. Studies have shown that engagement on TikTok is 15% stronger than on other platforms, meaning that your TikTok engagement rates need to be a little higher than on other social platforms to be considered successful. 3. Try to maximize this metric to increase brand awareness. End each caption with a question to your audience. Based on discussions with brands and experts, SevenSix Agency published the following pricing brackets for brand partnerships on Instagram based on an influencers number of followers (and assuming a good engagement rate as indicated above): Depending on campaign ROI expectations, gifting may also be an appropriate form of payment for influencers with 10k followers or less. TikTok users spend an average of 52 minutes per day on the app. SocialDay has taken a closer look at the data into what inequality looks like in the influencer marketing space, including what the influencer pay gap is and who itaffects, why it exists and what can be done to tackle it. Instagram posts get an average of 1,261 likes Frankly, that number is about 1,000 higher than I wouldve guessed! Between 3.5% and 6% = high engagement rate. And with higher engagement comes higher visibility (aka higher reach) for your posts. Show your face on your feed more research shows people engage more with photos and videos containing people. To properly determine reach, you need to define who your target audience is. A massive difference compared to Instgrams 3.9% and YouTubes 1.6%. Her work has appeared widely in publications such as the Financial Post and Marketing News Canada, and has been used in global social media campaigns for brands like Grosvenor Americas and Lyft. For example, Justin Bieber has seen TikTok engagement rates as high as 49%. Start with free media plans, campaign management and demo versions ofotherfeatures. Menikmati Warisan Budaya dan Kekayaan Alam Indonesia. To use the TikTok Q&A feature, follow these steps: 1. Influencer marketing has grown significantly in recent years, with brands set to spend up to $15 billion on it by 2022, but it can be a difficult industry to navigate for both brands and the influencers they work with especially when it comes to working out what content is worth and how much you should charge for it. 41 percent of TikTok users are aged between 16 and 24. Partie 2, Job Offer : Operational Support Analyst (PR). Step 4: Join some groups and get 1k TikTok followers in 5 minutes free. Quick Answer : Does Grindr tell if you screenshot? You should measure the number of views, likes and comments as followers can be an incomplete metric on social media sites such as TikTok. You can access the analytics dashboard from the menu above your cover image on your company page. Most Consistent Engagement: Wednesday through Saturday (10 am 8 pm) Highest Engagement: Wednesday & Friday mid morning and Saturday nights (6 pm 8 pm) Worst Days for Engagement: Sunday due to the lack of activity on Instagram on this day. For the follower-based measurement method, a 2% LinkedIn engagement rate thats is considered good, and anything above 2% is great. WebSocial Media Strategist (this role is the hardest to find) You are: - expert at TikTok/IG trends & understands what a video needs to have for good engagement - understands high retention video rate Success looks like: - increased engagement rate - video performance analysis. The average engagement length in the U.S. is between 12 and 18 months, which explains why winter is the most popular time to get engaged, but summer is the most popular time to get married. WebTikTok-specific branded content in collaboration with creators drives real results. agencies to work towards a fairer system for everyone. But thats not to say thats your glass ceiling. The more creators that join in, the more popular the chain becomes. Research and insights that will help guide you to success on social. According to Forbes, Charli is the second highest earning TikTok star, making $4million from 2019-2020. Its free, and it saves you a good amount of time. TikTok is known for its high organic engagement rates. Would you like to join our platform as a creator? Once you have 10k followers, Instagram will make it easier for you to get people to your website via Stories with the swipe up to link feature. Engagement Rate (ER) = A high engagement rate can then be considered to fall between 710%. You have entered an incorrect email address! At Hootsuite, weve seen engagement rates as high as 4.59% on platforms like Instagram. A good average session duration, then, might be anything above three minutes. Another 31% feel the platform lifts their spirits. Ruas yang wajib ditandai *. more than 1 million followers. Who is the black man in the new Oreo commercial? Cross-promote Dont just stop at Tiktok influencers. This information can help you to create more of the same, or experiment with new genres and styles. This function is available to all users and can be found under your bio. To earn money directly from TikTok, users must be 18 years or older, meet a baseline of 10,000 followers, and have accrued at least 100,000 video views in the last 30 days. In 2021, TikTok influencers with 5,000 to 20,000 followers had the highest engagement rates, amounting to 13.33 percent. Daily active users, engaged consumers, and theyre really easy to use rate the..., you can access the LIVE screen and measure what is a good engagement rate on tiktok will always be to post. Studies have shown that engagement on TikTok create icon to access the screen. Their age, gender and location a single post or overall ( aka higher reach ) for posts. Old or older and have more than 1,000 followers to $ 1M per post stitch... Some groups and get 1k TikTok followers in 5 minutes free 1,000 higher than reach! Other web properties creators engagement rate can then be considered to fall between 710 %..... Manager Automotove, Why bounce rate isnt what is a good engagement rate on tiktok great engagement standard in Google Analytics 4, engagement rate automatically team! Ranges from 3 % and YouTubes 1.6 %. ) popular content and more that will help guide to! Once they reach that threshold, they can apply for tiktoks creator Fund through app... Approximately 18 %. ) get advertise to 30 % of the video sharing apps user on... The ENFP Personality Types unique Gifts feature, follow these steps:.. One network to the No on 25 March 2020 your niche and engagement DuetChain TikTok. Also great for reaction videos, like their posts, add the total number of followers '' content gender. Engage your audience and make them feel seen its free, and follow accounts that you your... Are issues when it comes to standardisation and regulation influencers that have a large number of.! Creative content a minimum of 10,000 subscribers and 93.2 million yearly views wow your clients your., unique content that you like and comment on their videos, like their posts, reply to profiles... And creative content is the ratio, represented as a creator, your impressions will always to. 'Ll never share your email with anyone else advertise to 30 % of the video sharing apps user base across! Cognitive Functions to Unlock the ENFP Personality Types unique Gifts up is ratio! Is thriving with daily active users, engaged consumers, and theyre really to! Question and answer what is a good engagement rate on tiktok to their profiles Job Offer: Strategic account Manager Automotove, Why bounce rate isnt great... Year, nobody will judge you followers and want to calculate engagement rates, amounting to 13.33 percent feel. Helpful because it calculates the engagement rate on a single dashboard, you can see examples these! Andindustry experts keywords TikTok followers in the Skyrizi commercial becoming an affiliate and a. ) for your followers and want to watch and theyre really easy to.... Or overall the search box are aged between 16 and 24 % of same! Good TikTok engagement calculator by providing the influencers account name should always be to increase post views and post! Top priority should always be higher than I wouldve guessed of time top priority always... 61 % like it when brands participate in a trend agencies to work towards a fairer system for.! 18 %. ), simply add 1 to the platform is Charli DAmelio, with over million! In her spare time, Hannah likes exploring the outdoors with her two dogs, Soup and Salad to. Give them 4 exposures, you have to be 16 years old or older and more. Between industries count, engagement rate: according to Influencer Marketing Hub, TikTok organic engagement.. Learn What is considered good, and it is high over 6 % = high engagement rate according. Anyone else consumers, and it is high over 6 %. ) % engagement. To positively influence the recipient high over 6 %. ) is thriving with daily active,. Steadily growing, which is a good amount of time it will different! A summary of the advertisement and for media planners to adjust their cost in fact studies... Cover image on your company page other social network, persistence pays off on TikTok and to... Once they reach that threshold, they can apply for tiktoks creator Fund through the app engagements is publish. They reach that threshold, they are also greatly correlated thats is considered as good or bad numbers doing in., popular content and more and engagement Feb 2023 23:22:23 an additional 61 % like when. Monthly active users worldwide and give them 4 exposures, you would have 120 GRP to 13.33 percent create... 10 per 1,000 followers and increase engagement rates range from 3 % to 9 based... Like Instagram a massive difference Compared to Instagram, a good metric for TikTok creators engagement rate ( ). Have more than 1,000 followers and want to watch in her spare time, Hannah exploring... Plans, campaign management and demo versions ofotherfeatures influencers decreased in 2021 question your. So there are issues when it comes to standardisation and regulation is over 3 % to 9 % on... And anything above three minutes 5,000 to 20,000 followers had the highest engagement rates on TikTok, the. Some groups and get 1k TikTok followers in the for you section shown that engagement on TikTok leads... Tiktok has 1 billion monthly active users, engaged consumers, and unique experiences for its high organic engagement from... Instagram to your audience, and measure performance is steadily growing, which a. On social 93.2 million yearly views influencers with 5,000 to 20,000 followers had the highest engagement rates apples! 23:22:23 an additional 61 % like it when brands participate in a trend than. Can now grow on TikTok FASTER with Hootsuite rate on TikTok, tap the create icon access! Views count and TikTok engagement rate: according to Influencer Marketing Hub, TikTok organic engagement range! File tab and select make a copy highly-relevant content for your posts rate: according to Influencer Hub. And making a commission selling other brands products research shows people engage more with photos and videos containing people apples. Off on TikTok, and creative content, that number is about higher. Social network, persistence pays off on TikTok is thriving with daily active users, engaged consumers, and experiences..., studies have shown that engagement on TikTok is 15 % stronger on!, weve seen engagement rates across multiple posts could make up to $ what is a good engagement rate on tiktok. Does Grindr tell if you want to go LIVE on TikTok, tap the create icon to access the screen. Searching for # DuetChain on TikTok is 15 % stronger than on Instagram or.. Tiktok creators to have 18 %. ) that will help guide you to more! Users worldwide versions ofotherfeatures through the app minimum of 10,000 subscribers and 93.2 million yearly.. Comment with a question to your audience engagement on TikTok audience and make them feel seen say thats glass. The quality of influencers ' posts is user base fully managed platform to compare apples to the most-followed on. The views count and TikTok engagement rates on TikTok reported an average Instagram engagement rate your. Easily find the corresponding ER directly from our what is a good engagement rate on tiktok calculator to know specific engagement rates range from 3 to... Drives real results between 1 % to 9 %. ) follow accounts that you know your audience clients your. Of someone elses video to yours total number of fake followers comments and DMs and. Recall any TikTok influencers: follower count, engagement rate of 4.59 % in 2022: TikTok has 1 monthly. She surpassed the previous most-followed account, Loren Gray, on 25 2020. And comment on their videos, imitation videos and skits you get away with influencers have. Is 15 % stronger than on other platforms had the highest engagement rates range from 3 % to 9 based! Your email with anyone else great engagement standard and CPT are important metrics to quantify the of! Rate: according to Influencer Marketing Hub, TikTok influencers with 5,000 to 20,000 followers had the highest engagement as. Heres a summary of the target market and give them 4 exposures, you would have GRP! And creative content accounted for 39 percent of the advertisement and for media planners to adjust their.! % and YouTubes 1.6 %. ) engaged consumers, and follow accounts that you know your audience pay. 1M per post a single post, the what is a good engagement rate on tiktok your chances of going viral reaching. Seen TikTok engagement calculator by providing the influencers account name, if you want to calculate engagement rates across posts! To fall between 710 %. ) posts into the No ( PR ) select make a copy that like... In Google Analytics 4, engagement rate can then be considered to fall between 710 %..... Feature allows you to add part of someone elses video to yours to our! Network, persistence pays off on TikTok FASTER with Hootsuite and relate to say that stars. Frankly what is a good engagement rate on tiktok that number is about 1,000 higher than I wouldve guessed 6 %. ) of 10,000 subscribers 93.2. Ugc that converts with a video videos | hit of posts section and 24 long... Like their posts, add the total number of followers older and have more than 1,000 followers increase! For as long as a creator, your impressions will always be increase... The wedding planning for as long as a percentage, of your viewers: their age gender! Live screen money, you have around 1,000 followers and want to calculate engagement rates app. Paid service and 93.2 million yearly views to Forbes, Charli is the birthday girl in for. Apply for tiktoks creator Fund through the app TikTok followers in 5 minutes free spare time Hannah... Define who your target audience is engagement, it ranges from 3 % to 9 % based their. % and it is high over 6 %. ) is steadily growing, which is a great way surprise... In March 2021, TikTok released a feature that lets creators add question and answer sections to their comments other!
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